Alphabet’s Q3 report was strong on the headline: GAAP EPS of $1.55 beat estimates by $0.10, while revenues of $76.79 billion beat estimates by $0.98 billion. Revenue growth accelerated to +11.0% for the quarter, ahead of the expected +9.7% growth figure and much higher than the +7.1% growth in Q2 and the +6.1% growth in Q3 last year.
Operating margin expanded ~300 bp during the quarter to 27.8%, as Google Services’ segment operating margin rose to 35.2% compared to 30.8% in the year-ago quarter. Net margin for the quarter was 25.7%, increasing ~560 bp from 20.1% last year.
We highlighted four key factors back in August that drove our optimism for revenue acceleration with upside for margins through the end of this year:
- Resilience in Search
- stabilization in YouTube Ads
- Market share and profitability gains in Cloud
- Growth in Other Google (i.e. YouTube subscription)
Three of those points have panned out this year – Search growth has accelerated tremendously, YouTube Ads growth has picked up its pace, and growth in Other Google also accelerated; Cloud is the only disappointment so far, with revenue decelerating during Q3.
For a deeper dive into Alphabet and how the Search giant is entering its Year of Execution, read more here.here.
Revenue and EPS:
- Revenue of $76.79 billion beat estimates by 1.3%, representing growth of +11.0% YoY
- Search revenue of $44.04 billion grew by +11.3% YoY
- GAAP EPS of $1.55 beat estimates by 6.5%, representing growth of +46.2% YoY
Margins:
- Gross margin of 56.7% increased ~180 bp YoY from 54.9%, but decreased ~50 bp QoQ from 57.2%
- Operating margin of 27.8% increased ~300 bp YoY from 24.8%, but decreased ~150 bp QoQ from 29.3%
- Net margin of 25.7% increased ~560 bp YoY from 20.1% and increased ~110 bp QoQ from 24.6%
- Operating cash flow margin of 39.9% increased ~610 bp YoY from 33.8% and increased ~150 bp QoQ from 38.4%
- Free cash flow margin of 29.4% increased ~610 bp YoY from 23.3%
Cash & Debt:
- Total cash, equivalents and marketable securities of $119.9 billion; cash and equivalents on hand of $30.70 billion increased +40.3% from $21.98 billion
- Operating cash flow of $30.66 billion increased 31.3% YoY from $23.35 billion; YTD operating cash flow of $82.83 billion increased +22.0% YoY from $67.88 billion
- Free cash flow of $22.60 billion increased +40.6% YoY from $16.08 billion; YTD free cash flow of $61.60 billion increased +40.0% YoY from $43.99 billion
- Total debt of $13.78 billion
Segment Results:
- Search revenue of $44.03 billion increased +11.3% YoY, highest growth rate since Q2 ‘22
- YouTube Ads revenue of $7.95 billion increased +12.5% YoY, highest growth rate since Q1 ‘22
- Google Other revenue of $8.34 billion increased +20.9% YoY, second straight quarter with greater than +20% growth
- Google Cloud revenue of $8.41 billion increased +22.5% YoY
Search Growth Accelerating, Boosting Services Segment Margin
Search’s growth stole the show in Q3, with growth quickly accelerating to a double-digit rate — Search added ~$4.5 billion in revenue YoY and ~$1.4 billion QoQ, reaching a record level. Alphabet sees AI as driving the next ‘major evolution’ of Search, and evidence of that is already surfacing as generative AI tools are being integrated into Search and accelerating revenue growth at scale.

Growth in Search cooled rather quickly through 2022 as a challenging macro environment rapidly replaced a surging ad spending environment in 2021, with revenue growth bottoming out at a (1.6%) YoY decline in Q4 2022. Just three quarters later, Search returned to double-digit growth, accelerating in each quarter this year – rising from a ~$160 billion annualized run rate in Q1 to a ~$176 billion annualized run rate in Q3.
This acceleration in Search revenue alongside strong double-digit growth in YouTube Ads revenue and Google Other (YouTube subscriptions, etc.), significantly boosted margins. Not only is AI helping drive higher ROI and increased engagement for Google’s advertising customers, but it’s also showing an incrementally large boost to Google’s Services segment margin. Compared to the year-ago quarter, Google’s Services segment added ~$6.6 billion in revenue, and from that ~$5.0 billion in operating income.
A quick note on Search:
I/O Fund said prior to earnings that “Alphabet’s Search ‘has proven resilient because it provides advertisers an attractive ROI on their ad spend. Looking ahead, Search Generative Experience, [Google’s generative AI-powered search tool], will improve advertisers’ ROI and will likely provide Alphabet additional pricing power. This will also improve their retail vertical’ – a trend already surfacing, with Q2’s Search growth driven by retail alongside SGE’s launch.”
The retail vertical again drove growth in Search in Q3, while management was upbeat about SGE and experimenting with new native ad formats in the tool. CEO Sundar Pichai said that “direct user feedback [for SGE] has been positive with strong growth and adoption,” with Google rolling the tool out to India and Japan with more countries and languages to come.
Google Cloud’s Deceleration Continues
Weighing down on strong results in Search and YouTube was Google Cloud, which saw growth decelerate once more to the low-20% range while Microsoft’s Azure saw a marginal acceleration this quarter to 28%.
Cloud’s revenue growth dropped to +22.5%, down from +28.0% in Q2 and +37.6% in the year-ago quarter. Aside from the deceleration, Google Cloud recorded its third-straight consecutive quarter with a positive operating margin; however, its operating margin declined ~170 bp QoQ to 3.2%.

The segment’s deceleration is particularly concerning this quarter, and even more so should it continue again in Q4, given the segment’s size relative to Microsoft’s Intelligent Cloud and Amazon’s AWS.
Google Cloud operates at a ~$34 billion annual run rate, compared to an ~$97 billion run rate to Microsoft’s Intelligent Cloud and ~$88 billion run rate for AWS. At its size, Google Cloud should theoretically be posting higher growth rates based on the law of large numbers, so this sharper deceleration raises red flags that:
- AI products are not boosting revenue as much as expected in the near term
- Azure is commanding a higher share of AI-based cloud spending, helped by its tie-in with OpenAI via APIs
- Cloud spending is shifting away from Google to Azure and AWS
CFO Ruth Porat said Cloud’s “Q3 year-on-year growth rate reflects the impact of customer optimization efforts,” signaling that some cloud customers may still be reining in spending. She added that “Google Workspace also delivered strong revenue growth, primarily driven by increases in average revenue per seat.” Overall, Porat said Alphabet was “pleased with the ongoing customer engagement with GCP and Workspace and the potential benefit of our AI solutions including infrastructure and services such as Vertex AI and Duet.”
Earnings Call:
Alphabet’s earnings call reiterated the fact that the company is “definitely seeing a lot of interest in AI,” as executives highlighted how AI is driving higher ROIs in advertising while discussing the need to continually invest in AI.
On the advertising side, SVP Philipp Schindler said that Alphabet’s “our proven AI-powered solutions like Search and PMax are helping retailers drive reliable, strong ROI and meet customers wherever they are across the funnel.” He added that PMax “gives advertisers really maximum performance across all inventory from, one, really AI-powered campaign, and it's probably the ultimate example of AI in action across our ads product. It's delivering excellent ROI. Those using it achieve like on average, over 18% more conversions at a similar cost per action.” In addition, “AI is helping advertisers find as many people as possible in their ideal audience for the lowest possible price. Early tests are delivering 54% more reach at 42% lower cost.” As Alphabet continues to roll out and improve AI-focused advertising solutions, it can continue to drive ROI and capture larger amounts of advertising spend throughout Search and YouTube.
With that in mind, Porat discussed how Alphabet will “continue to invest meaningfully in the technical infrastructure needed to support the opportunities we see in AI.” She said the company is expecting “elevated levels of investment, increasing in the fourth quarter of 2023 and continuing to grow in 2024,” this 2024’s “aggregate CapEx will be above the full year 2023.”
Conclusion:
Alphabet’s Q3 was a very solid report under the surface, with Search’s rapid reacceleration and Services’ major increase in operating income overshadowed by Google Cloud’s deceleration. Heading into a seasonally strong Q4 for advertising, Alphabet looks poised to reach record Advertising revenues and another record quarter for Search, boosted in part by AI integrations and SGE. Both showed signs of strength in Q3: Search revenue reached a record high, while Ad revenue rose to a seven-quarter high of $59.6 billion.
Moving on to Q4 and 2024, Google Cloud will remain in focus, and if revenue growth can inflect sooner rather than later, given that Azure is showing signs of stabilization shifting towards acceleration. AI’s impact on Search and Ads will also be watched – Alphabet is currently projected to post double-digit revenue growth in each quarter of 2024, driven by Ads and Search.
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I/O Fund Equity Analyst Damien Robbins contributed to this report.
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